Case studies
5 padel clubs that doubled retention with loyalty programs
Coming soon
In-depth case studies from real SmashClub partners — booking volume, return rate, off-peak revenue. Check back soon.
Insights
Product news, loyalty playbooks, and success stories from padel clubs using SmashClub to grow — across Europe and beyond.
Coming soon
In-depth case studies from real SmashClub partners — booking volume, return rate, off-peak revenue. Check back soon.
A step-by-step playbook for turning trial bookings into long-term members within their first month at your club.
Tier structure, pricing, perks, and the operational details that decide whether a membership program scales or stalls.
Both reward repeat play, but they pull behaviour in different directions. Here's how to pick the right model for your club.
Mid-morning, early-afternoon, late-night — what real clubs did to turn their dead hours into recurring revenue.
The five-step framework used by the highest-retention clubs in Europe — onboarding, engagement, win-back, and beyond.
Recurring revenue, pre-booked off-peak slots, and a steady pipeline of new players — all from one B2B partnership at a time.
Marketplaces are great for discovery — terrible for retention. Here's how to flip the funnel without breaking what works.
Events, mixers, and micro-rivalries — the non-technical side of retention that most clubs neglect.
Court count is no longer the constraint — retention is. A market read for operators planning their next 18 months.